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انتهت بتاريخ ١ أبريل ٢٠٢٦
Marketing Analyst
وصف الوظيفة
Harvey Nash USA has been engaged to find a talented Marketing Analyst for a leading enterprise application and business AI company. We’re seeking a highly organized and driven Launch and Moments Marketing Programs Specialist to help shape CLIENT’s marketing future. In this role, you’ll support the development and execution of integrated, high-priority product launches and marketing programs that drive engagement, growth, and exceptional customer experiences.
المسؤوليات
- Support planning and execution of global, integrated product launches
- Deliver data-driven, multi-channel marketing campaigns
- Manage project plans, timelines, milestones, and dependencies
- Partner with analytics teams to build dashboards and track KPIs
- Help develop and standardize GTM playbooks and launch frameworks
- Coordinate cohesive, end-to-end launch experiences
- Collaborate with product marketing, content, digital, sales, and agency partners
المؤهلات
- 8+ years of marketing experience (digital, integrated marketing, events, or launch programs)
- Experience partnering closely with product marketing teams
- Strong project management, organizational, and problem-solving skills
- Proven ability to manage multiple initiatives and timelines simultaneously
- Comfortable using data and analytics to inform decisions and optimize performance
- Experience presenting insights and recommendations to senior stakeholders
- Experience with marketing analytics tools (Google Analytics, Adobe Analytics, Power BI, Tableau) (Preferred)
- Strong analytics background, including campaign measurement and optimization (Preferred)
- B2B or SaaS marketing experience (Preferred)
- Familiarity with marketing automation and CRM platforms (Preferred)
- Interest in experimenting with AI and automation tools (Preferred)
- Bachelor’s degree in marketing, business, communications, or equivalent practical experience