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Paid Media Manager (Remote from Croatia)
وصف الوظيفة
We are seeking a Paid Media Manager to lead and own the strategy, performance, and growth of paid acquisition efforts. This role offers full ownership of paid media performance across multiple platforms, including Google and Meta, and provides the opportunity to shape the in-house paid media function. You will manage agency partners, drive internal execution, and identify new channels for growth.
المسؤوليات
- Own overall paid media strategy and performance across Google Ads and Meta
- Lead and manage external paid media agencies
- Review campaign results and challenge assumptions
- Plan the transition from agency-led to in-house paid media operations
- Identify and test new paid channels
- Provide performance reporting, forecasting, and optimization
- Collaborate cross-functionally to translate business goals into strategies
المؤهلات
- 5–8+ years of experience in paid and performance marketing
- Deep expertise in Google Ads and Meta Ads
- Strong track record managing and scaling agency relationships
- Analytical and financially-minded
- Strong communication and leadership skills