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Paid Media Manager (Remote from Canada)
وصف الوظيفة
We are seeking a Paid Media Manager to lead and own the strategy, performance, and growth of paid acquisition efforts across platforms including Google and Meta.
المسؤوليات
- Own overall paid media strategy and performance across Google Ads and Meta.
- Lead and manage external paid media agencies.
- Review campaign results and ensure alignment with business objectives.
- Plan the transition from agency-led execution to in-house operations.
- Identify and test new paid channels (Reddit, LinkedIn, etc.).
- Provide performance reporting, forecasting, and optimization.
- Collaborate cross-functionally with merchandising, creative, and lifecycle marketing teams.
المؤهلات
- 5–8+ years of experience in paid and performance marketing