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Digital Marketing Strategist
وصف الوظيفة
The Digital Marketing Strategist will be responsible for developing and executing comprehensive digital marketing strategies aligned with business goals. This role combines strategic planning with hands-on execution, supporting experimentation, optimization, and collaboration across content, paid advertising, and social media initiatives.
المسؤوليات
- Develop and implement digital marketing strategies focused on business growth
- Analyze market trends, customer insights, and competitive data
- Design and execute A/B tests across landing pages, ad creatives, and campaigns
- Collaborate with creative teams for content and social media campaigns
- Support the formulation and optimization of paid advertising strategies
- Track, analyze, and report on campaign performance using KPIs
المؤهلات
- 2–3 years of experience in digital marketing with a focus on strategy development and execution
- Experience with A/B testing, campaign optimization, and performance analysis