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Product Marketing Lead (Remote from Ireland)
وصف الوظيفة
We are looking for a Product Marketing Lead to shape positioning for advanced blockchain technology. You will lead GTM strategies for enterprise products, conduct market research on institutional adoption, and create executive-level materials. You must have 5+ years of experience in product marketing for fintech or enterprise SaaS. This is a remote-first work model.
المسؤوليات
- Develop positioning for blockchain enterprise use cases
- Plan and execute GTM strategies for institutional products
- Map buyer personas and procurement barriers
- Create executive briefs, pitch decks, and whitepapers
- Engage stakeholders at financial institutions
- Define KPIs for institutional adoption
المؤهلات
- 5+ years in product marketing or fintech marketing
- Understanding of financial institutions and enterprise buyer behavior
- Ability to translate technical concepts for non-technical executives
- Experience with blockchain or financial technology