Commercial Director (Founding Role)

Are you ready to join an innovative startup and make your mark in the world of digital solutions? At Weana, we’re revolutionizing how people and businesses connect and grow through cutting-edge products like Digital Business Cards, review cards, digital menu solutions, and smart networking tools. We’re now looking for a hands-on commercial leader to build and drive our entire revenue engine. This role is for someone who wants to build, not inherit. What you will own: Sales & Revenue Growth: - Drive end-to-end sales across individuals, SMEs, and enterprises - Personally close deals - Build and manage sales pipelines across online, direct, and partner channels - Define pricing, offers, and commercial packages Commercial Strategy: - Shape and execute go-to-market strategies across multiple customer segments - Identify and launch new revenue streams and subscription models - Translate product features into clear, compelling value propositions - Work closely with founders on targets, forecasts, and execution Marketing & Growth: - Lead sales-driven marketing and demand generation - Oversee campaigns, funnels, and conversion optimization - Collaborate with agencies, creators, and partners to drive growth - Ensure brand positioning supports both direct and digital sales Partnerships & Channels: - Build strategic partnerships, resellers, and affiliate programs - Develop online and offline distribution channels - Negotiate and structure commercial and partnership agreements Execution & Scaling: - Set up reporting, and performance KPIs - Define scalable sales and marketing processes - Hire and lead future commercial team members - Continuously optimize based on market feedback and data