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Brand Manager
وصف الوظيفة
The Brand Manager is responsible for developing and executing brand strategies that drive growth and increase market share within the retail sector. Shaker Group is a leading provider of HVAC and home appliance solutions in Saudi Arabia.
المسؤوليات
- Establish the roadmap, strategy, and vision for the product
- Plan and execute retail marketing campaigns
- Collaborate with product development team on brand messaging
- Conduct market research and analyze consumer trends
- Oversee visual merchandising of retail spaces
- Manage the retail brand marketing budget
- Monitor and analyze the performance of marketing initiatives
- Define the brand's unique value proposition
المؤهلات
- Bachelor’s degree in marketing, Business Administration, or related field
- 4-6 years’ experience in brand management
- Excellent in written & spoken English and Arabic language
- Strategic thinker with deep understanding of branding principles