Sales Manager Events And Exhibitions
Job Description
The Sales Manager is responsible for implementing the sales plan and strategy to maximize both financial and non-financial objectives. This role involves planning and directing the sales of assigned exhibitions in coordination with the Sales Director, ensuring revenue targets are achieved while maintaining industry best practices.
Responsibilities
- Sell new and existing exhibitions to achieve strategic and financial targets
- Research competitive exhibitions to identify new ideas and market practices
- Expand and maintain the exhibition database
- Engage with government trade bodies to explore new markets
- Develop sponsorship and non-space revenue opportunities
- Monitor and track daily team sales performance
- Manage floor plans and exhibition layout coordination
- Manage budgets to achieve revenue and NOP targets
Qualifications
- Formal qualification in Business, Sales Management, or a related discipline
- Minimum 7-8 years of sales experience in the exhibitions industry